Luke Littler-mania is taking the world by storm yet again after the teenage prodigy hit a nine-dart finish in the Belgian Darts Open final against Rob Cross before going on to win the title.
Competing in his debut European Tour event just days after sharing the limelight with the likes of Millie Bobby Brown, Liam Gallagher and John Squire on the Jonathan Ross show, Littler underlined why he's helped darts transcend popular culture like never before with another moment of magic.
Widely described as a "generational talent", the 17-year-old completed his third nine-darter in the space of just three months having also achieved perfection en route to Bahrain Darts Masters glory in January. and also in his debut Players Championship event which he also went on to win.
However, this time it occurred in a far more important ranking event against an explosive Rob Cross, who was producing fireworks of his own in a terrific final which was level at 5-5 before before Littler fired in visits of 177, 180 and a 144 checkout that sparked wild scenes of celebration in Wieze.
To his credit, Voltage bounced back to take the next two legs and when the score was later tied at 6-6, he landed a superb 121 finish to edge 7-6 ahead only for Littler to force a decider.
The World Championship runner-up held his nerve better than his Premier League rival and clinched the title on double 10 to round off an unforgettable weekend in which he averaged over 100 in five of his six matches - including 103.76 in the final compared to Cross' 108 - and also hit a record number of 180s in a European Tour event with 30.
Littler scoops the £30,000 top prize which sees him move into a provisional qualification place for July's Betfred World Matchplay.
"I'm just glad to get over the line," reflected Littler. "I lost the two legs after I hit the nine so I'm relieved to get the win.
"It's always good to be involved in a good game; me and Rob have battles and we bring the best out of each other.
"I'm really happy to hit a nine-darter, I prefer 144 to 141 to finish a nine because when the first treble 20 goes in I'm confident of following it with another.
"I know the spotlight is on me because I've done so well but I just play my darts and get on with it. I just do what I do."
Littler's day began with a 6-3 win over Damon Heta, reversing the outcome of last Sunday's UK Open quarter-final, before defeating Jermaine Wattimena and Ricardo Pietreczko in the quarter-finals and semi-finals respectively.
Finals Day saw Cross claim wins over Danny Noppert, Ryan Searle and Gerwyn Price to reach his first European Tour final since his victory in Sindelfingen last May.
"I wanted a big display and I got a big display," said Cross, who averaged 108 in the final.
"I missed a few chances but I can't be bitter about them.
"Luke is special, he has such a bright future in front of him; the nine was amazing.
"I've loved playing in front of this crowd, I've really enjoyed my weekend here."
FINAL
SEMI FINALS
QUARTER FINALS
ROUND THREE
ROUND TWO
Seeded players enter on Saturday
ROUND ONE